Commercial/ Automotive
Toyota KSA | Social Campaign
Category:
Digital Campaign
Client:
Toyota KSA
Location:
Riyadh, KSA
Toyota HEV Lineup
A series of 10 short-form films produced for Toyota KSA's HEV lineup in Riyadh. Built specifically for social platforms, the campaign focused on the design, details and distinguishing features of each model through dynamic, visually driven automotive content.
I handled the production of the reels from filming through post-production, developing each piece around the individual vehicle and the campaign brief.
Selected films from the 10-reel campaign.
Toyota Veloz
A three-film series positioning the Toyota Veloz as a family car, with each reel taking a different visual approach to everyday family life. From a match-cut journey through different moments of the day, to fast-paced transitions highlighting space and vehicle features, the films brought practicality, technology and family use into a playful short-form format.
BEHIND THE SCENES